"Evil Ed has been producing high standard hip hop since 1990 and the beats he makes fit between the rough and the smooth, the old-skool hip hop sound and the current emergence of the form. They strike into the mainstream, with a clean and well engineered sound that possesses the raw and refined in equal measure. Evil Ed formed the Hidden Identity imprint over the 90's, and his skills were in demand as he built a reputation that many sought. In 1999 dropping 'Firepower' ft Taskforce, Gunshot and Jehst, a tune that foreshadowed the arrival of the next generation.