The Music Industry Bootcamp

The Music Industry Bootcamp

16 November 2024

10:30 – 11am
Registration

11 – 11:45am
Artist Development in the Digital Age
With Charlie Ogbechie (SoundCloud)

Charlie Ogbechie is the Artist Relations Lead for Europe at SoundCloud, and has 10+ years of experience in live music, record distribution, and artist development. He has previously worked with industry leaders such as Live Nation and Warner Music Group, consistently delivering innovative campaigns that connect artists with their audiences.

12 – 12:45pm
Getting Paid for your Music
With Bina ‘Bob’ Mistry (music:defined)

Bina 'Bob' Mistry is the Founder of music:defined and the Director of Music Licensing and Partnerships at SoundCloud - a lawyer, music industry master and advocate for the creator. Her experience has left an imprint at PRS for Music, Warner Chappell, Apple Music, and Peloton - specialising in music publishing, digital, licensing, royalties and streaming services.

1 – 1:45pm
Superfans and Funding your Music
With Russell Sheffield (SongBits)

Russell Sheffield is the Co-Founder of Songbits as well as an artist manager, drummer, geek and serial entrepreneur. He is the son of Norman Sheffield, who founded the legendary Trident Studios (The Beatles, David Bowie, Elton John, and Queen).

2 – 2:45pm
Building a Sustainable Music Career
With Francesca Smith (False Relation)

Francesca is a musician, music producer, DJ, event organiser, as well as a lecturer in music and music technology. She works with Education & Bass, along with other initiatives, to provide practical insights and mentorship to aspiring artists. 

Session Overview: This session explores strategies for long-term growth, including networking, developing multiple revenue streams, and balancing creativity with the business aspects of the industry. It also covers breaking into the scene as an independent artist, finding support networks, and positioning yourself to get noticed without major backing, while addressing the challenges of avoiding (and managing) burnout.

3 – 3:45pm
Resilience, Sustainability, & the Realities of Defining Success
With Anneliese Harmon

Anneliese Harmon is a Music Business and Management Consultant with over 20 years of experience in the Global Music Industry. She is also Co-Chair of the SMIA Board, and the EDIAG of Creative UK, and has worked with some of the music industry’s most iconic and successful artists, entrepreneurs and brands. 

4 – 4:45pm
Artist Development: Building Your Artistry
With Dr Big Yas & Maniscooler (HQ Recording)

Dr. Yas and Maniscooler are widely recognised for their expertise in artist and brand development, having established studios, record labels, festivals, and a music conference. Together, they bring extensive experience and insight into the music industry.

Session Overview: This session will explore essential strategies for building your repertoire and personal brand as an artist. A Q&A segment will allow you to seek guidance and advice on advancing your career.

Refreshments provided

FREE LIMITED TICKETS

Location – HQ Recording, 38 Charles St, Leicester LE1 1FB