Absolut Warhol: The Other Half

Absolut continues to spearhead inclusivity and creativity by giving underrepresented artists the opportunity to showcase their talent through ‘the other half’ of Warhol’s Absolut ‘blue’ artwork

• In July, Absolut launched a limited-edition bottle to celebrate the rediscovery of Warhol’s Absolut ‘blue’ painting, almost four decades after it was painted by the iconic American artist.
• Now, in a ground-breaking activation, Absolut has selected five artists from across the UK to create ‘the other half of Absolut Warhol’; their interpretation of the bottom half of Warhol’s Absolut ‘blue’ painting.
• Absolut Warhol: The Other Half exhibition is free to the public and opens on 4 October
• The pop-up space that is influenced by Warhol’s Silver Cloud Factory will encourage visitors to mix and immerse themselves in art.